Objective
Bring new energy to King Cone’s brand and online presence while celebrating the tradition, quality, and family values behind their signature waffle cones.
Role
Designer & Developer
Process
I designed a vibrant, 10-page website that tells the story of the family business — from its nostalgic roots to its signature products. Alongside the site, I refreshed the logo with a modern color palette and cleaner look, ensuring it harmonized with the new digital design. Revisiting and refining logos during web projects is part of my process to ensure cohesion across brand touchpoints.
Outcome
The client received a modernized identity and a colorful, engaging website that celebrates their history while positioning them for continued growth and connection with their community.
