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Design & Branding

Logos, colours, voice and the thinking behind a brand that feels like you.

Design & Branding Mar 26, 2026

Do you sound like you? Finding your brand voice

Your brand voice is not a list of adjectives. It’s how you talk when you’re explaining something you love to someone you respect.

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Design & Branding Feb 19, 2026

Choosing brand colours: a feeling first, a hex code second

Colour is one of the fastest ways people read a brand. Here’s how I help people choose colours that feel true, not just trendy.

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A hand-painted hanging sign outside a shop

Design & Branding Jan 15, 2026

Your logo is not your brand (but it still matters)

Designers love to say “a logo is not a brand.” True. But that sentence can make business owners feel silly for caring about their logo. They shouldn’t.

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